Terms of Use

Effective October 2026

These terms govern your use of this website, operated by AB Analytics. By using the site, you agree to them.

Use of the site

You may view and share the site's content for your own business purposes. You may not copy, republish or sell it, or use the site in a way that disrupts it or attempts to gain unauthorized access.

General information only

Content on this site, including case studies, research figures, the cost estimator and illustrations, is general information. It is not legal, financial, accounting or other professional advice, and it does not create a client relationship. Any engagement is governed by a separate written agreement.

Case studies, estimates and illustrations

Case studies describe past engagements with client names withheld. Figures are rounded and results depend on each organization's circumstances. Projections are labeled as projections. Illustrations use sample data. The cost estimator gives a rough figure from the numbers you enter and is not a quote.

Intellectual property

The site's content, design and code belong to AB Analytics or its licensors. AB Analytics and AB Operations Hub are trademarks of AB Analytics. Other product and company names on the site belong to their owners and are mentioned only to describe compatibility. Their mention does not imply endorsement.

Third-party services and links

The site links to services we do not control, including Calendly for scheduling and the publishers of the research we cite. Their own terms and policies apply.

No warranties

The site is provided as is. We work to keep it accurate and available but do not guarantee that it will be error-free or uninterrupted.

Limitation of liability

To the extent permitted by law, AB Analytics is not liable for indirect or consequential losses arising from your use of the site.

Governing law

These terms are governed by the laws of the State of California.

Changes

We may update these terms and will change the date at the top when we do.

Contact

AB Analytics, Los Angeles, California. contact@abanalyticsgroup.com